Price of 2.0L Ford Everest in Ghana

The Ford Everest has become one of the most popular SUV models sold in Ghana since its introduction to the market in 2015. It is a midsize SUV that is known for its combination of capability, comfort, and style.

This base model comes equipped with features like fabric upholstery, rear parking sensors, dual-zone climate control, and an 8-inch touchscreen infotainment system. Higher trim levels with additional features are also available at increased price points.

The features also impact the price, with more features leading to a higher price. The market conditions also impact the price, with prices being higher when demand is high.

The Everest’s price point is comparable to other SUV models available to Ghanaian consumers. The Toyota Fortuner and the Land Cruiser Prado are two other popular SUV models in Ghana, and they have similar price points to the Everest.

Price of 2.0L Ford Everest in Ghana

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A new 2023 Ford Everest 2.0L SUV has a retail price of around GHS 300,000 in Ghana as of August 2023. The factors that impact the price of the Everest, including the variant, the features, and the market conditions. The 2.0L variant is the most expensive, but it is also the most popular.

As buyers evaluate their options, the Everest 2.0L presents an appealing combination of capability, features and value within the Ghanaian market.

Advantages of buying a 2.0L Ford Everest in Ghana

1. Fuel efficient

The 2.0L turbocharged 4-cylinder engine provides good power while remaining more fuel efficient than larger V6 options. This can yield significant savings on fuel costs for owners.

2. Smooth and comfortable ride

The Everest provides a compliant suspension system and smooth gear shifts, making for comfortable driving on various road conditions. The interior is also quiet and spacious.

3. Strong value

Priced competitively against other midsize SUVs in Ghana, the Everest provides features like a touchscreen infotainment system, parking sensors, and seating for seven as standard. Higher trims add more amenities.

4. Proven durability

Ford vehicles have a reputation for reliability in Ghana. The Everest shares many components with the rugged Ford Ranger pickup truck.

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Disadvantages of buying a 2.0L Ford Everest in Ghana

1. Expensive maintenance

While durable, Everest maintenance costs can be higher than some competitors according to reports. Parts may be pricier.

2. Underpowered for some

The 2.0L engine, while efficient, lacks the torque and acceleration of a V6 that some drivers may prefer. Towing capacity is limited.

3. Resale value not as high

The Everest’s resale value does not hold up as strongly as top Toyota and Honda models in Ghana.

4. Limited dealer network

Ford does not have as many certified dealerships as major brands, making service less convenient in some regions.

Factors affecting the Price of 2.0l ford everest in Ghana

1. Import duties

Like all imported vehicles sold in Ghana, the Everest is subject to import duties that significantly increase the base cost. Import duties on cars are currently around 5-20%, depending on the type of vehicle. This accounts for a major portion of the retail price.

2. Currency exchange rates

Since Everest vehicles sold in Ghana are built and priced internationally, fluctuations in USD to GHS exchange rates impact dealer costs and consumer prices. A weaker GHS drives prices up.

3. Fuel costs

Since the Everest relies on imported fuel, rising petrol prices in Ghana lead to increased operating costs that dealers pass on to buyers via higher prices.

4. Demand and supply

Vehicle pricing is also affected by basic supply and demand. Limited supply of the Everest amid high demand drives prices higher. Availability of competing model options can also impact pricing.

5. Dealer margins and costs

Ghanaian dealers factor in costs like showroom overhead, sales commissions, and warranty coverage. Dealers also add a standard margin on top of base pricing. These factors result in higher end-user pricing.

6. Local content requirements

Ghana has regulations requiring locally sourced content in vehicles. Meeting these requirements increases manufacturing costs.

Conclusion

Drivers who prioritize space, features and efficiency may find the 2.0L Everest represents an attractive option in Ghana’s midsize SUV segment. But taking a close look at long-term ownership costs and test driving the vehicle is recommended, as individual needs and preferences vary.

For those seeking value in a family SUV, the Everest merits strong consideration along with thorough research before making a purchase.



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